THE BEGINNINGS IN 2011
Since 2011 we provide companies, museums, and cultural institutions all the experience and sensitivity gained, to take care of the development of cultural and artistic paths from their conception and curatorship, to design and construction, to the management of communication and marketing.
Our best projects
Exhibition "2050: HOW DO WE GET THERE? Sustainable mobility, cleaner, faster, safer and for all"
Museo del Risparmio (Museum of Savings)
Herculaneum 360
FROM ITALY TO SAUDI ARABIA
In 2011 we created in Italy the first museum on financial education, the Museo del Risparmio in Turin, in the following years we built dozens of storytelling for museums and temporary exhibitions in the form of audio guides, videos, and gamification. In 2015, at the MAV in Ercolano, we realized the first 360° cinema with multimedia production. Since then we are often called to design and implement modern projects with the help of innovative technologies as in 2018, within the XIII National Statistics Conference, we designed and produced for ISTAT a temporary exhibition of digital works and realized the production of multimedia content 360°, then spread also within a digital road show of the museum.
In 2019 we participated in our first international race. We had as competitors the largest British, German and Russian design studios, yet we won it, winning the design of the storytelling of a museum and a learning center for the Central Bank of Saudi Arabia.
For over 10 years we have been in Italy the leading experts in the creation of virtual tours for museums and exhibitions, a commitment consecrated last year in the realization of the virtual tour for the Italian Pavilion at Dubai Expo 2020.
THE COLLABORATION WITH MCA ARCHITECTS
In the last two years, we have partnered with the studio by the arch star Mario Cucinella, developing educational, multimedia, and co-planning of the Human Experience within his works. Since 2020, for the Fondazione Luigi Rovati, we are designing all the multimedia content and the didactic path of the new Etruscan Museum in Milan, opening in 2022.
In December 2021, at the MUSE in Trento, we inaugurated the temporary exhibition Desiderare il Futuro_2050: how do we get there? Sustainable mobility, cleaner, faster, safer and for all. A project conceived and developed together with the Studio MCA (Mario Cucinella Architects), who directed the exhibition. In this important work we managed the storytelling, the development of teaching and the design of all graphic and multimedia content, collaborating with the scientific committee for the creation of texts. A similar experience has been the realization of multimedia installations in the official pavilion of the Salone del Mobile 2022.
OUR SPREAD MUSEUM PROJECT
Since 2017 we have started to look at Italian cities and territories as open-air museums or popular museums. Thanks to the experience gained with the design of the Festival della Conoscenza in Udine, where the city has become an open-air educational museum for a week a year, we understood that this design was possible in every circumstance.
In 2018, thanks to funding from the Lazio region, on the territory of Rieti, we created our own app Walk&Learn, based on a proprietary technology that allows city or territorial administrations to tell their artistic and cultural heritage in the open air with the same multimedia technologies as a museum. A service that is now widespread in over 11 territories for over 30 routes throughout Italy. Every month we continue to create a network of heritages thanks to the simple and innovative services that we can build in the territories.
SERVICES
- Concept, curatorship, and design of museum tours and temporary exhibitions
- Development of the Visitor Experience
- Creation of educational paths dedicated to different targets
- Production, installation, set-up, and testing of complex museum projects, equipped with any type of innovative multimedia technology
- Design, development, and production of content and systems of audio guides and video guides accompanying visitors and production of multimedia content and gamification within the museum path
- Design and construction of interactive exhibition rooms in 360° augmented reality. starting from the design of the exhibit, including the creation of content and storytelling, as well as the design and installation of the related technology.
- Realization of virtual tours and digitalization of the museum, with the possibility of creating environments in metaverse useful to promote and sell the museum in international markets
- Digitalization of the artworks and animation of the same in the museum paths and in the linked commercial sites
- Design of laboratories and educational courses
- Development of a communication plan and marketing materials dedicated to communication and enhancement of the museum, including management of sites and social media marketing